Everyone seems to tell women how they should be. What if women really listened to them? Watch the live 3D mapping experiment realized by Acqua Vitasnella to celebrate women’s beauty. #MeStessaAlMeglio
With this video, Vitasnella launches a message towards female sensibility: it is useless to force oneself to be liked by everybody, adapting to other people’s judgments. The perfect beauty does not exist and every woman will always be beautiful by simply being herself, at best.
Creative Credits:
Advertising Agency: Saatchi & Saatchi, Italy
Executive Creative Director: Agostino Toscana
Creative Directors: Alessandro Orlandi, Manuel Musilli
Art Directors: Alessandro Orlandi, Manuel Musilli
Copywriters: Antonio Di Battista, Leonardo Cotti
Account manager: Francesca Bertocco
TV Producers: Erica Lora-Lamia, Silvana Gabelli
Production: Unit9
Behind the scenes...